Healthcare Regulations & Developing Compliant Marketing Strategies
Unlike other industries, healthcare marketing has the unique challenge of developing strategies that are compliant with the many healthcare regulations that vary by country and state. The legal ramifications of non-compliance are expensive not just to your company’s budget but
Doctor-turned-marketer aims to help health tech founders communicate the science behind their startups
Great founders and scientists aren’t always great marketers and vice versa, Dr. Meghan Burns said, detailing the COVID-era launch of her latest startup and its potential to help health tech companies navigate a critical time for messaging and awareness.
3 Principles in Marketing Healthcare to Millennials
A 27-year-old goes to his smartphone and googles the nearest podiatrist. He’s had several ingrown toenails in the past, and he knew what to expect from the simple procedure. He just wanted it done as soon as possible. Because the